Mfrastructures brand strategy
8.3.2005

The Eleazar Group has re-branded Mfrastructures in the IT services marketplace. The research phase has been completed and a new Brand Strategy has been created.

"We initially executed a comprehensive Competitive Analysis where we researched all competitors," explains David Eleazar. "Based on our discovery, we developed a new Brand Strategy incorporating a unique differentiation that will give Mfrastructures an edge in a very competitive arena."

Mfrastructures is a Nashville-based IT consultancy that provides Flexible New Ways To Communicate with best-of-breed telephony and network solutions. Mfrastructures' systems allow clients to communicate and access business information anytime from anywhere in more resourceful and cost-effective ways.